LAI began in New York City to author scents about a place. An experience of significance. Abstract elements that form a portrait. Personal stories are translated into a delicacy of fragrance, leaving room for one's own interpretation of memory and sentiment.
A Story Teller
Each fragrance tells a story. From the very first scent to the end, slowly guides you through different memories.
Long Lasting warmth
It is not only the smell which distinguishes LAI's fragrances from others. It is the long lasting feeling of warmth that evokes a sort of nostalgic feeling.
It is a deep breath of nature, the muscles connected to your hair follicles contract, your body gradually feel the air passing through, filling it up with care and warmth.
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